How Is Junk Mail Affecting Your Email Marketing Campaign.

What is junk mail or spam?

Junk mail or spam is sending the same message to users of the internet who would not otherwise agree to receive them. You would not call email from your relatives and friends spam, most spam is therefore commercial advertising. The cost of sending such emails is very little.

Email spam targets individual users with direct mail messages. Receiving spam mail cost money to the receiver to read and costs for ISP and online services. The cost is passed on the you the subscriber. This mail is unsolicited bulk email and they are unwanted by everyone who receives them. You may be accused of spam by buying list on the net from unprofessional spammers.

Spamming can be profitable if your list is large enough but at the same time, you can land in jail as a Seattle man found to his cost a few years ago.

Spam emails are a problem to your business. It cogs up your internet with unwanted traffic some of which is unsavory. These emails can also carry virus that is a threat to your system and its security.

Because of unwanted emails flooding inboxes, most if not all emails received are deleted without being read. One main difficulty that you face as an Internet marketer is seeing your emails flagged as spam when they in fact are genuine emails.

As this is very detrimental to your business, it is important that you are not are caught up in this.

One way of securing your email and ensure it is read is to have an opt in list of people who are expecting information from you.

Direct marketing is one of the most effective ways to promote your business. Send your email to thousands of double opt in consumers waiting to buy your product or service.

An email marketing service will deliver your emails with proper procedure and from their own server spam free.

Give your business a kick-start and not the trash can.

Join an advertising club where your potential customers have paid a small yearly fee to get your email daily about your business. Check it out.